Social Psychology Network

Maintained by Scott Plous, Wesleyan University

Hart Blanton

Hart Blanton

My primary research areas are (1) social communication (health communication, social marketing, peer influence, scientific communication), (2) social cognition (attitudes, self and person perception, judgment and decision making, unconscious mental processes) and (3) research methodology (assessment, psychometrics, regression methodology). Much of my current and forthcoming research focuses on social influence occurring within immersive virtual reality environments. This work is focused (a) formal social influence (social and consumer marketing in virtual environments), (b) informal social influence (effects of online peer networks on health-related decisions, behaviors and outcomes) and (c) use of virtual environments to simulate real-world judgments and decisions (primarily in the field of emergency evacuation).

Primary Interests:

  • Applied Social Psychology
  • Attitudes and Beliefs
  • Communication, Language
  • Culture and Ethnicity
  • Group Processes
  • Health Psychology
  • Judgment and Decision Making
  • Persuasion, Social Influence
  • Prejudice and Stereotyping
  • Research Methods, Assessment
  • Self and Identity
  • Social Cognition

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Journal Articles:

Other Publications:

Courses Taught:

  • Comparison and Categorization Processes (graduate)
  • Research Methods in Social Psychology (graduate)
  • Self and Society (undergraduate)
  • Social Influence (graduate)
  • Social Psychology (undergraduate)
  • Social Psychology of Self-Esteem (graduate)
  • The Self (graduate)

Hart Blanton
Department of Psychology, Unit 1020
University of Connecticut
406 Babbidge Road
Storrs, Connecticut 06269-1020
United States

  • Fax: (860) 486-2760

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